Sarah Hilton has been a business examiner for over 20 years and a business teacher for longer. She is now a teacher trainer, business teacher and qualification developer. She runs the website revisionstation which provides smashing business teaching resources at budget prices.
Sarah Hilton has been a business examiner for over 20 years and a business teacher for longer. She is now a teacher trainer, business teacher and qualification developer. She runs the website revisionstation which provides smashing business teaching resources at budget prices.
Pearson Edexcel International A Level Business 131 1 The Market
This lesson covers:
a) Mass markets and niche markets:
characteristics
market size and market share
brands
b) Dynamic markets:
online retailing
how markets change
innovation and market growth
adapting to change
c) How competition affects the market
d) The difference between risk and uncertainty
Complete teaching resources for a whole lesson includes PowerPoint and worksheet
Written by Sarah Hilton for Revisionstation
Pearson Edexcel International A Level Business (132) 3 Markets
This lesson covers:
The interaction of supply and demand
The drawing and interpretation of supply and demand diagrams to show the causes and consequences of price changes
Written by Sarah Hilton for Revisionstation
Pearson Edexcel International A Level Business (131) 3 Market Positioning
Complete teaching resources for a whole lesson including a PowerPoint and worksheet
Written by Sarah Hilton for Revisionstation
a) Product and market orientation.
b) Market mapping.
c) Market segmentation.
d) Competitive advantage of a product or service.
e) The purpose of product differentiation.
f) Adding value to products/services.
Pearson Edexcel A Level International Business (133) 4 Pricing Strategies
This lesson covers:
a) Types of pricing strategy:
• cost plus (mark-up on unit cost)
• price skimming
• penetration
• predatory
• competitive
• psychological.
b) Factors that determine the most appropriate pricing strategy for a particular situation:
• number of USPs/amount of differentiation
• price elasticity of demand
• level of competition in the business environment
• strength of brand
• stage in the product life cycle
• costs and the need to make a profit.
c) Changes in pricing to reflect social trends:
• online sales
• price comparison sites.
This lesson is written by Sarah Hilton for Revisionstation
Pearson Edexcel A Level International Business (134) 2 Recruitment
This lesson covers:
a) Recruitment and selection process:
• internal versus external recruitment.
b) Costs of recruitment, selection and training
c) Types of training:
• induction
• on-the-job
• off-the-job.
This lesson is written by Sarah Hilton for Revisionstation
Pearson Edexcel A Level International Business (134) 3 Organisational Design
This lesson covers:
a) Structure:
• hierarchy
• chain of command
• span of control
• centralised and decentralised.
b) Types of structure:
• tall
• flat
• matrix.
c) Impact of different organisational structures on business efficiency and employee motivation.
This lesson is written by Sarah Hilton for Revisionstation
New Pearson Edexcel A Level International Business (134) 4 Motivation
This lesson covers:
a) The importance of employee motivation to a business
b) Motivation theories:
• Taylor (scientific management)
• Mayo (human relations theory)
• Maslow (hierarchy of needs)
• Herzberg (two-factor theory).
c) Financial methods to improve employee performance:
• piecework
• commission
• bonus
• profit share
• performance-related pay.
d) Non-financial methods to improve employee performance:
• delegation
• consultation
• empowerment
• team working
• flexible working
• job enrichment
• job rotation
• job enlargement.
This lesson is written by Sarah Hilton for Revisionstation
Pearson Edexcel A Level International Business (134) 5 Leadership
This lesson covers:
a) Leadership:
• the distinction between management and leadership.
b) Types of leadership style:
• autocratic
• paternalistic
• democratic
• laissez-faire.
c) The difficulty of moving from entrepreneur to leader.
This lesson is written by Sarah Hilton for Revisionstation
Pearson Edexcel International A Level Business (132) 5 YED Income Elasticity of Demand
Complete teaching resources for a whole lesson including a PowerPoint and worksheet
Written by Sarah Hilton for Revisionstation
a) Calculation of income elasticity of demand.
b) Normal and inferior goods.
c) Interpretation of numerical values of income elasticity of demand.
d) The factors influencing income elasticity of demand.
e) The significance of income elasticity of demand to businesses
NEW Pearson Edexcel A Level International Business (133) 1 Marketing objectives
a) Marketing objectives
• increase market share
• increase revenue
• building a brand.
b) The product life cycle and extension strategies.
c) The Boston Matrix and the product portfolio.
d) The concept of ‘marketing mix’.
e) Marketing strategies appropriate for different types of market:
• mass markets
• niche markets
• business to business (B2B)
• business to consumer (B2C).
f) Consumer behaviour – how businesses develop customer loyalty.
Pearson Edexcel A Level International Business (133) 2 Product service design
This lesson covers:
a) Design mix:
• function
• aesthetics
• cost/economic manufacture.
b) Changes in the elements of the design mix to reflect social trends:
• concern over resource depletion: designing for waste minimisation, re-use and recycling
• ethical sourcing.
This lesson was written by Sarah Hilton for Revsionstation
Complete teaching resources for a whole lesson including a PowerPoint and worksheet
Written by Sarah Hilton for Revisionstation
NEW Pearson Edexcel International A Level Business (135) 2 Entrepreneurial motives & characteristic
a) Characteristics and skills required.
b) Reasons why people set up businesses:
• financial motives: profit maximisation and profit satisficing
• non-financial motives: ethical stance, social entrepreneurship, independence and home working.
Pearson Edexcel International A Level Business
Complete teaching resources for a whole lesson including a PowerPoint and worksheet
Written by Sarah Hilton for Revisionstation
a) Factors leading to a change in demand:
changes in the prices of substitutes and complementary goods
changes in consumer incomes
fashions, tastes and preferences
advertising and branding
demographics
external shocks
seasonality
Pearson Edexcel International A Level Business
Complete teaching resources for a whole lesson including a PowerPoint and worksheet
Written by Sarah Hilton for Revisionstation
a) Factors leading to a change in supply:
changes in the costs of production
introduction of new technology
indirect taxes
government subsidies
external shocks
These resources are written by Sarah Hilton for Revisionstation and cover ALL of learning aim A for unit 8 recruitment and selection.
There are only PowerPoints which should be printed out 3 per page format and sued as the worksheets,
This lesson format assumes that the students have access to computers.
AS(7131) A-level (7132) Specifications For teaching from September 2023 onwards For as exams in May/June 2024 onwards For a-level exams in May/June 2025 onwards Version 2.0
This lesson covers:
The elements of the marketing mix (7Ps)
The influences on and effects of changes in the elements of the marketing mix
The marketing mix should be considered for goods and services, both industrial and consumer.
Product decisions
the value of product portfolio analysis and the Boston Matrix
the value of the product life cycle model including extension strategies
influences on and the value of new product development.
Pricing decisions
Pricing decisions should include penetration and price skimming.
and in part 2
Decisions about the promotional mix
Promotional decisions should include:
the value of branding
Social media
Viral Marketing
Distribution (place) decisions
Distribution decisions should include multichannel distribution.
Decisions relating to other elements of the marketing mix: people, process and physical environment
The importance of and influences on an integrated marketing mix include:
the position in the product life cycle
the Boston Matrix
the type of product
marketing objectives
the target market
competition
positioning.
Understanding the value of digital marketing and e-commerce
This lesson was written by Sarah Hilton for Revisionstation
AS(7131) A-level (7132) Specifications For teaching from September 2023 onwards For as exams in May/June 2024 onwards For a-level exams in May/June 2025 onwards Version 2.0
This lesson covers:
Part 1:
How to construct and analyse budgets and cash flow forecasts
Variance analysis
Adverse and favourable variances
The value of budgeting
How to construct break-even charts
Break even output
Margin of safety
Contribution per unit
Total contribution
How to calculate and illustrate on a break-even chart the effects of change in price, output and costs
The value of break even analysis
Part 2:
How to analyse profitability
Profitability margins
Gross profit
Profit from operations
Profit for the year
How to analyse timings of cash inflows and outflows
Payables
Receivables
The use of data for financial decision making and planning
These lessons were written by Sarah Hilton for Revisionstation
Revisionstation’s A-Z revision ideas booklet 26 pages of 130 revision ideas, challenges, games, memory techniques, and time management tools in one fabulous booklet
Perfect for revision lessons or send a digital copy to all students
Ideal for any subject and any topic
Pearson Edexcel International A Level Business Unit 2.3.3 Managing Finance (3 complete lessons)
1 Profit
a) Calculation of:
• gross profit
• operating profit
• profit for the year (net profit).
b) Ways to increase profits.
c) Statement of comprehensive income (profit and loss account):
• measuring profitability: calculation of gross profit margin, operating profit margin, and profit for the year (net profit) margin
• ways to improve profitability.
2 Liquidity
a) Distinction between profit and cash.
b) Statement of financial position (balance sheet):
• measuring liquidity: calculating current ratio and acid test ratio
• ways to improve liquidity, including assets, supplier credit terms, factoring, inventory JIT.
c) Working capital and its management: the importance of cash.
3 Business failure
a) Internal causes of business failure:
• poor management of cash flow
• overestimation of sales
• overtrading
• poor inventory control
• poor marketing
• poor quality.
b) External causes of business failure:
• market conditions
• competition
• economic
• exchange rates
• interest rates
• government regulations
• supplier problems
• natural phenomena.